Web Design SEO Tips - Build a Search Engine Ranking You Can Be Proud Of
Planning to launch a website? Have you (or your designer) given any thought to how your web design might affect your search engine rankings?
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Going through the grueling task of designing and building a website can be a stressful enough experience. By the time you’ve gone through strategy planning meetings, hours of design comp reviews, website programming and development (and debugging), and finally get to the point where you’re ready to launch (or re-launch) - let’s just say it can be a monumental task.
But imagine going through all that tiresome work and expense only to realize that your site has not the ghost of a chance of getting a high search engine ranking - well, that would be just downright deflating! Search engine rankings may have been the furthest thing from your mind during the design process but rest assured it will rear it’s head at some point, and it’s better to know how to address it sooner rather than later.
Don’t be blindsided by the often overlooked but absolutely essential aspect of quality website design - search engine optimization. Good search engine optimization can be the deciding factor between free, high quality, targeted traffic landing on your site instead of your competitor’s.
Before you start your website or hire a web designer, get the skinny on web design for SEO with these tips specifically aimed to address the most common search engine problems that can trip you up along the way to getting your new website online. Even if you’re part way through or almost complete, these free web design SEO tips will save you time, money, and grief in the end.
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Comments
Hi John, I think that the whole seo minefield is somewhat turning on its head nowadays. Google seem to be rewarding sites that are steering clear of the more professional seo tricks and are opting to promote those that have solid content and a good network of referals. You’ve only got to take a trip over to webmasterworld to see how they are being hammered by the latest updates. I don’t think that their experience is universal, in fact I’d say that it was farely localised and maybe they have been drawing too much attention to their ‘expertise’ since the Big Daddy update.
Personally I think that a carefully designed set of meta tags, coupled with good unique content will serve your readers well. The rest is down to market research and knowing what your prospective clients are actually searching for.
All the very best
Colin
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