Search Engine Optimization Blog Posts
Why the Quest for Higher Search Engine Rankings Almost Never Makes Sense
Seth Godin on his blog today talks about signaling strategies - essentially the mental shortcuts people take when deciding which products or services to buy or which politician to vote for. Things like big expensive billboards, being on the New York Times best seller list, and celebrity endorsements all send strong signals to the marketplace to “buy this product!” And of course marketers know this and will work hard to game the systems and distort the signals.
One major form of signaling that I deal with every day is in the form of search engine rankings.
Technorati Tags: Google, long tail, rankings
Continue reading...Web Design SEO Tips - Build a Search Engine Ranking You Can Be Proud Of
Planning to launch a website? Have you (or your web designer) given any thought to how your design might affect your search engine rankings?
Technorati Tags: seo, tips, web design
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